Kevin Rose and Jay Adelson should listen to him, because he has this exactly right:
When you build a huge, passionate community like digg has (and Fark, Slashdot, Engadget, iVillage, and the Well have), you live and die with that group. If digg wants to go big they should start a second digg for women, and one for politics–they shouldn’t do it as part of digg.
Older folks, women, folks interesting in things like politics, travel, or fashion will never live at digg because the community eats them up and spits them out when they try and participate.
He’s right — this has been my experience with the “digg effect”. It’s a closed society, limited to a demographic young enough to be my kid. If digg wants to grow, they should follow the advice in Calacanis’ post.
Technorati Tags: jason calacanis, digg, social networking, tech
